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Trend Smarts: Profiting From Big Data and Other Trends in Your Business

January 13, 2015
4:00 PM - 6:30 PM


Baker Donelson
211 Commerce Street
First Floor
Nashville, Tennessee


January 13, 2015
4:00 PM - 6:30 PM

Presentation 4:00 – 5:15 p.m. CST
Networking Reception 5:15 – 6:30 p.m. CST

Between 3D printing, big data, the collaborative economy and more, we're living in what sounds to many of us like "The Future." But these trends and cultural changes are impacting businesses right now, in every industry. As we head into 2015, are you considering how they might impact your business?

Join us on January 13 as leading strategic thinker Kate O'Neill describes how data, technology, entrepreneurship and cultural trends are playing out, and how to make the most of these opportunities.

Kate, founder and CEO of KO Insights, is a speaker, author and consultant focused on topics at the intersection of data, humanity and meaningful experiences. Her prior roles include founding the digital strategy and analytics firm [meta]marketer, creating the first content management role at Netflix, leading cutting-edge online optimization work at, developing Toshiba America's first intranet, building the first website at the University of Illinois at Chicago and holding leadership positions in a variety of digital content and technology start-ups. Kate has been featured in CNN Money, TIME, Forbes, USA Today, and other national media. She writes a business column for The Tennessean, contributes regularly to a variety of online outlets, including, and is the author of an upcoming book on meaningfulness in marketing.

For more information, go to

Baker Donelson is pleased to host this event, which combines the Winter 2015 Franchise Business Network meeting with our series of meetings sponsored by our Emerging Companies Team for executives from all small- and mid-range companies. The Franchise Business Network brings together franchisors, franchisees and industry suppliers for substantive programming and conversation on the latest business and legislative developments in the franchise world.

Presentations will be viewed via video conference in our Birmingham, Knoxville, Memphis and New Orleans offices.

Events Contact

Heather Stripling
T: 205.250.8332
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